SCRAMBLE STADIUM SHIBUYA 3rd Crosstalk-The Future of Shibuya Ward as an Entertainment Base-
2018/12/20 (Thursday) 18: 00-20: 30 @EDGEof
<Panelist>
Koichi Inaba (CEO, Toy's Factory Co., Ltd.)
Kenji Kohashi (Representative Director / Creative Director of Real Co., Ltd.)
Nobuyuki Soma (Director and Senior Managing Executive Officer of Amuse Inc.)
Ayako Nagaya (President and CEO of an Co., Ltd.)
<Facilitator>
Jungo Kanayama (Shibuya City Tourism Association Representative Director, Future Design Shibuya Project Designer)
In the opening concept explanation, Kanayama explains the potential and current situation of Shibuya as an entertainment space.
"There are about 428 spaces in Tokyo such as clubs, discos, event venues, DJ bars, etc. 32% of them, 137, are in Shibuya Ward (*). This is an overwhelming number in the 23 wards. Yoyogi Daiichi Gymnasium is the only arena class that can accommodate more than 10,000 people. In other words, there are few opportunities for top artists and creators to perform in Shibuya. On top of that, how to utilize the potential of Shibuya as an entertainment base in the future. I want to discuss whether to go
If you connect with, four panelists who are closely related to Shibuya will be on stage, and each will talk about their thoughts on Shibuya.
"When I was young, Shibuya was the center of fashion and culture. There was a" margin "because of the mixture of various cultures and races. Like the culture and kogal in Urahara, from the underground. There was a movement that started. I think that art and culture are born from "margins". Nowadays, they are being redeveloped with a large amount of capital, but I feel that there are few such "margins", "says Mr. Kobashi.
Next, Mr. Soma says, "Shibuya is a city with a lot of energy. It still has energy, but it has not been transmitted."
Similarly, Mr. Nagatani said, "Many people come to Shibuya, but I take pictures of the scrambled intersection and go home. When I was young, 109 was a sacred place. I want to regain the energy of the old days," Shibuya said. He seemed to feel that he was losing his power as a source of fashion as before.
And the topic shifts to the idea of building a stadium park with a capacity of 30,000 in Yoyogi Park B district.
Then, Mr. Soma of Amuse said, "Entertainment is to convey a message and feelings. It is necessary to put out the color of the venue. For example, if the usage fee is reduced, the profit margin on the side of the entertainer will increase. In that case, we would like to donate a few percent of the sales to Shibuya's greening activities. After that, the all-weather type is an absolute requirement. Veteran artists in their 50s and customers of that generation are in the heat of the year. If you play live, some people may get heat illness (laughs). "
The venue will be excited with accurate viewpoints and comments.
Mr. Inaba continues this way, taking Yuzu, who belongs to Toy's Factory, which he represents, as an example.
"Yuzu was transmitted because he played a live performance on the street in a busy place. Even if he paid money and rented a place, it wouldn't be transmitted if people didn't gather. In that sense, the road from Shibuya Station to Yoyogi Park," Is it possible to create a flow from "Kouendori" to "Yoyogi Park"? This is the key. Personally, there are many tourists from overseas, and about 10 million worshipers visit the Meiji era every year. We want to make the Yoyogi Park area adjacent to the Jingu a global presence comparable to Central Park in New York. "
In response to Mr. Inaba's suggestion, Mr. Kobashi said, "The location is excellent. If the music festival is held in a distant place, people will not come without some purpose. After fleshing out the idea, "I think it would be nice to have an event that you can come to," Mr. Nagatani said, "If it's a suburban type, you'll just go home after the event. At Yoyogi Park, you can go shopping after the event." You can also eat delicious rice. You should be able to experience the culture. " To give you an example ...
"Theme parks by concept, or by dividing the area of Yoyogi Park by generation" (Mr. Inaba)
"Naoshima in Setouchi may be a hint. It's like the Chichu Art Museum" (Mr. Soma)
"There is great potential for a nighttime economy" (Kanayama)
"I think it's okay to have a new community by having unique ideas like Auroville in India and Christiania in Denmark." (Mr. Kobashi)
As the top runners in the entertainment industry gathered in this way, the scheduled time passed in a blink of an eye while the original ideas were not exhausted. However, noise and other problems are inevitable when doing entertainment. Mr. Soma explains that it is a relationship of trust, coexistence, and civic pride with the neighbors, using Paul McCartney as an example.
"It's strange, but when I play live at a large venue, I get a lot of complaints. When it's known as Paul McCartney, the residents also endure it unexpectedly. (Laughs) However, this is not the case with young bands. The point is that they are well-known and trusted. They understand that they are doing something new and good entertainment because it is the venue, not because it is Paul McCartney. We need to build such a relationship of trust with our neighbors. "
Shibuya as a source of fashion and culture and a stadium park concept with a scale of 30,000 people. I was thrilled with the ideas that came out one after another only for entertainment, which is evolving day by day and has infinite possibilities.
Instead of relying on transients and topicality, you can feel extraordinary if you go to Shibuya. It's special but familiar. In this crosstalk, such a blueprint was dimly visible.
source
Tokyo Club Map (https://www.tokyo-club.net/),
Space market (https://www.spacemarket.com/),
"Characteristics of Nightlife Tourism in Tokyo: Focusing on Clubs and Live Houses as Night Music Tourism Resources" by Mariko Ikeda, Takuya Uda, Takumi Isono, Koun Sugimoto, Kei Ota, Takuya Koike, Ryo Iizuka (2018) Pages 149-164
