[Report] 2022 Future Design Shibuya Business Information Session | June 28 @ Shibuya Culture Culture

Report

At the "2022 Future Design Shibuya Business Briefing Session", which was held on June 28, with about 100 people from related companies, not only the staff in charge of Future Design Shibuya (FDS), but also each of them on a daily basis. We received business explanations and comments from the companies participating in the project, and after that, lively networking between related companies took place.
Of course, while paying attention to measures against infectious diseases, we received many voices saying, "I was excited to interact at the offline event after a long absence!"

Here, we will report on the pattern, focusing on the photos of the day.

2022 Future Design Shibuya business briefing session
Tuesday, June 28, 16: 00-19: 00
@ Shibuya Culture Culture (cocoti SHIBUYA 4F)

 

First of all, Mr. Hideki Koizumi, the representative director of FDS, gave a greeting, and then Mr. Ken Hasebe, Mayor of Shibuya, also gave a greeting.

FDS Representative Director Hideki Koizumi
"FDS is a new phase in the 5th year. I hope that Mr. Osada will be appointed as the secretary general and Mr. Sawada, the deputy mayor of Shibuya Ward, will be appointed as the director, and that the collaborative power will be demonstrated with a more fulfilling system than ever before. "

Ken Hasebe, Mayor of Shibuya
"I am delighted that FDS is expanding its network in this way. I hope that everyone will be connected side by side through FDS and various ideas and projects will be born. Please continue to support us."

 

In addition, from this year, Shinko Osada, who also serves as the secretary general along with the director, will give a few words, and under the title of "Co-creation with FDS," I would like to reiterate the examples and possibilities of how FDS and member companies work together. I introduced and explained.

"FDS is an organization that works with companies, governments, schools, and citizens to create projects that improve society from the city of Shibuya."

 

Next, Mr. Kenji Onishi, a director of FDS and the chairman of the Shibuya Ward Store Association, gave a greeting.

"The two and a half years of Korona-ka was a difficult time for the shopping district in Shibuya. I think that the area where you are is rare, and that is the FDS. "

 

From here, FDS General Producer Jungo Kanayama will also be on stage to give an overview of the various projects that FDS is working on and explain how each member company participates on a project basis, giving concrete examples. I did it.

As of June 2022, there are 104 FDS partners and corporate members.

 

Asahi Breweries, Ltd./Sumadori Co., Ltd. Mr. Satoshi Motoda, who took the stage in explaining the "Shibuya Smart Drinking Project" that was launched with "SOCIAL INNOVATION WEEK SHIBUYA" as an opportunity.

 

Katsura Ueno of Sports Biz Co., Ltd., who is participating in the sports scene creation project "Next Generations" focusing on the "next generation". Sports Biz is promoting the project with deeper involvement in the form of being seconded to FDS.

 

The "Shibuya Data Consortium" aims to solve social issues and develop and provide administrative and social services by multiplying industry-government-academia-private data. FDS consultant Natsuhiko Kubota took the stage and explained.

 

Mr. Ichiro Miura of KDDI CORPORATION, who launches and promotes the "Shibuya 5G Entertainment Project" together. "It was like three years of chasing FDS Osada-san and Kanayama-san until we could do what we thought we should do now. Participating companies are also chasing after FDS. I think this is a good way to do it. "

 

In the explanation of "Sasazuka Hatagaya Machi Lab", a project to create a town development co-creation platform in the Sasazuka / Hatagaya / Hatsudai (commonly known as Sasahatahatsu) area and improve the city together with the citizens, Shibuya Ward town development promotion with FDS consultant Taichi Goto Director Kazuhiro Okuno is on stage. "Amidst the many projects that have been initiated by the local community, the staff of Shibuya Ward are also passionate about their activities rooted in the local community."

 

We didn't have enough time to introduce all the projects of FDS, so we only covered some of them this time, but now FDS has 5 categories and 9 projects of "Innovation" (= innovative business), "Incubation". "(= New business creation business) 3 categories 4 projects are in progress.

Finally, in the explanation part about how to participate in the project in the form of collaboration by providing human resources, who will be involved in the project as a member of FDS, Mr. Takashi Miyagawa of Dai Nippon Printing Co., Ltd. gave a word on behalf of him.

"Since its establishment, I have been involved in FDS as a participating partner, and since 2019, a total of four people have been seconded. I went inside and learned about the seconded employees and grew up. "

 

After that, we went to a social gathering with the hope that we would meet face-to-face for the first time in a long time and deepen the horizontal ties between related companies.

Shin Sawada, Deputy Mayor of Shibuya Ward, who became a director of FDS from this year, made a toast.

 

Mr. Hitoshi Sato, FDS Director, Chairman of the Shibuya Branch of the Tokyo Chamber of Commerce and Industry

 

Kuniko Obinata, Chairman of the Japan Paralympians Association, in FDS Future Designer

 

Also, Mr. Natsuo Sato, Creative Director / Co-CEO of EVERY DAY IS THE DAY, who is a Future Designer, gave a greeting.

 

In about 3 hours in a blink of an eye, it was a place to quickly introduce various initiatives and how member companies are involved in them, and to deepen exchanges.

I think that I was able to spend a meaningful time as an opportunity for information sharing and further unity in order to continue exploring and designing a better future from Shibuya.