“YOU MAKE SHIBUYA VIRTUAL MUSIC LIVE powered by au 5G”
2021.3.31-5.23 @SHIBUYA UNDER SCRAMBLE (virtual venue)
Reported by Daiki Miyazaki (Skream!)
"Virtual Shibuya" is a virtual reality city of Shibuya that was born as a virtual reality platform officially recognized by Shibuya Ward. With the birth of this "another Shibuya", people from all over the world, as well as those who used to come and go to Shibuya on a daily basis, can easily go to the city of Shibuya from home or on the move. , I came to be able to come into contact with the culture.
Needless to say, the city of Shibuya is the center of Japanese culture. And, as you know, the spread of the new coronavirus has put much of Japan's entertainment in a pinch.
Even under such circumstances, one of the significance of virtual Shibuya is to be able to continue to expand and disseminate the culture of Shibuya. It is also important that by promoting a kind of brand called Shibuya, it will be delivered as one of the cultures that symbolize Japan.
At the live house "SHIBUYA UNDER SCRAMBLE powered by au 5G" that opened in such virtual Shibuya, a total of 100 groups / about 20 days of live events were held. The establishment of this live house and this event provided a place for expression and transmission to artists whose activities are restricted in Corona, as a way to use the funds for "YOU MAKE SHIBUYA Crowdfunding" to save the culture of Shibuya.
As each live house in Shibuya was involved in booking, artists of various music genres stood on the stage of "SHIBUYA UNDER SCRAMBLE powered by au 5G", but while doing so, it was interesting in virtual Shibuya. The phenomenon has happened. Before I knew it, the avatars took action voluntarily, such as acting as a live house usher or becoming an avatar dressed as a guide map.
A unique culture grows on the fresh land of virtual Shibuya. Something new happened, something that made me feel like a harbinger of a scene. The artists and the audience should have been still groping, but in the future there may be excitement and communication unique to virtual live houses.
In addition, at this event, which attracted a total of 30,000 people in 20 days, there was also a special production of launching fireworks in the live house on May 23, the final day (unrealistic fireworks launched in the live house). It's really interesting to be able to produce something like that). Live distribution that became popular all at once in 2020. I'm looking forward to seeing how that culture and direction will develop in the future.
This time, a live house was born in virtual Shibuya. This is by no means an exaggeration, and it can be said that it provided livelihood and hope for dying live houses and artists, and presented the possibilities and strength of entertainment.
A playlist composed of songs by the artists who appeared this time is available on Spotify. Whether you attended the event or not, please check it out.