Started various initiatives for co-creation of sustainable sporting events
DAZN, a sports video distribution service, has been selected as a new partner of the street sports project "Next Generations", which allows young people including Shibuya Ward to actively participate, with the aim of promoting street sports and enlightening the improvement of manners. "Next Generations" and DAZN will enter into a partnership as "SDGs Partners".
DAZN, which has expressed its commitment to diversity, equity, and inclusion, is a student at the after-school school "Shibuya Sports Academy" for high school to university students that "Next Generations" is working on. I sympathize with an active high school student or college student trying to think about what can be done and how to do it from the perspective of sporting events and SDGs. As an "SDGs partner", we will clarify the position of the partnership and work together to create various initiatives with the mission of "realizing sustainable sporting events."
As a kick-off for this partnership, "Idea Session | Shibuya x Next Generation" will be held on November 10, 2021 (Wednesday) at the urban event SOCIAL INNOVATION WEEK 2021 to be held as "10 days in Shibuya where you can come into contact with ideas." DAZN will participate in "Sports Events" as an SDGs partner along with the partners of Next Generations.
In this "Idea Session | Shibuya x Next Generation Sports Event", the 12 students of the aforementioned "Shibuya Sports Academy" will be divided into three groups, "Promotion Planning", "Content Planning" and "SDGs Planning", and will come in 2021. We are planning and considering ideas that we would like to realize at the street sports competition "Next Generations Games 2021" for U-15 (junior high school students and younger) to be held on March 23 (Tuesday / holiday). Propose ideas to the public. Next Generations partners will be the listeners for ideas and provide further feedback on ideas and findings. How can you evolve and execute your own project by incorporating that feedback? It will be a session full of possibilities. This pattern will be broadcast live on the official distribution channel of SOCIAL INNOVATION WEEK 2021. See the overview below for details.
Through the "SDGs Partnership" with DAZN, "Next Generations" will work on a sustainable way of sporting events together with human resources who will lead the new sports scene. Please pay attention.
Regarding this initiative, Kei Matsuoka, Vice President of Communication & PR of DAZN, said, "DAZN is also committed to nurturing the next generation of sports, and in this way, along with" Next Generations ", we will promote the next generation of athletes and the sports industry in the future. I am very honored to be able to support the leading human resources. From now on, in order to be more aware of SDGs such as diversity, equity, inclusion as well as sustainability in sports, this time students will create and realize ideas for utilizing SDGs in sports. I am looking forward to working with you. "
About SOCIAL INNOVATION WEEK SHIBUYA 2021
The urban event "SOCIAL INNOVATION WEEK SHIBUYA 2021" will be held from November 5th (Friday) to 14th (Sunday) as "10 days in Shibuya where you can come into contact with ideas."
Shibuya is a city that is constantly being updated by a wide variety of people. "Idea" is at the origin. Diverse ideas meet, connect, and take shape, creating the “ness” of Shibuya. SIW will evolve into an idea platform that specializes in the urban characteristics of "collecting ideas," and will consider the possibilities for future society and the future.
SOCIAL INNOVATION WEEK SHIBUYA 2021
https://social-innovation-week-shibuya.jp/
"Idea Session | Shibuya x Next Generation Sports Event"
Date and time: Wednesday, November 10, 2021 19: 00-20: 30
Online delivery (free):https://social-innovation-week-shibuya.jp/timetable/event/is12/
Contents: Next-generation sports for high school and university students promoted by the urban event SOCIAL INNOVATION WEEK SHIBUYA and the "Next Generations" project of Future Design Shibuya, which will be held as "10 days in Shibuya where you can come into contact with ideas." Human resource development for the scene A co-creation project by the after-school school "Shibuya Sports Academy".
School students are divided into three groups to share their ideas for the realistic event "Street Sports Competition for the Next Generation Next Generations Games 2021 (November 23 / at Yoyogi Park Zelkova Trees)". During planning. In this Idea Session, students will make public proposals for ideas that are currently underway and are being planned. Next Generations partners are here to listen to ideas. What kind of ideas will human resources who will be responsible for the new sports scene come up with at next-generation sporting events? How can we evolve and implement by incorporating the many perspectives gained from this Idea Session? It's a session full of possibilities.
MC: YUI (Pro Double Dutch Team REGSTYLE)
Panelist (honorific title omitted):
Kohei Shigeta (Deputy General Manager, Service Management Headquarters, Personal Business Headquarters, KDDI CORPORATION)
Yasuhiro Yamashita (GoPro Media Relations Manager)
Hidetoshi Ito (Group Leader, Town Development Co-creation Group, Smart City Promotion Department, Urban Business Unit, Tokyu Land Corporation)
Kei Matsuoka (DAZN JAPAN Vice President Communication & PR)
Other related projects at SOCIAL INNOVATION WEEK SHIBUYA 2021
Long Panel Discussion ｜ Respect is knowing Sports and the future of women (AGENDA PARTNER: DAZN)
Date and time: Wednesday, November 10, 2021 16: 30-18: 30
Online delivery (free)
Kei Matsuoka of DAZN Vice President Communication & PR will be on stage at SPEAKER.
https://social-innovation-week-shibuya.jp/timetable/event/lp03/
Next Generations x GoPro Special Session
Athletes of the New Era-Creative Style of "SNS Athletes"-"
Date and time: Friday, November 12, 2021 13: 00-14: 30
GoPro Media Relations Manager Yasuhiro Yamashita, trial rider Tomoumi Nishikubo, parkour person YUUTAROU, and GoPro creator Fukoe Dental will be on stage at SPEAKER.
https://social-innovation-week-shibuya.jp/timetable/event/nw08/
About Next Generations
Focusing on the "next generation" who is the leader in expanding the possibilities of Shibuya and the city, we are proud to create a place where the "next generation" can "encounter" sports, "learn" from sports, and "shine" with your favorite sports. This is a “next generation” sports scene creation project that was launched in 2018 through industry-government-academia-private partnerships to design a city that can be used for sports. Shibuya, the origin of fashion and culture, is also a city where ancestors have pioneered street sports and their culture. We will recreate the place (playground) that has been lost with the development of the city, promote street sports and enlighten the manners, foster a sports culture unique to Shibuya, and aim to revive as "Shibuya = Mecca of street sports".
Next Generations https://nextgenerations.jp
Instagram https://www.instagram.com/nextgenerationsjp/
Official YouTube channel https://www.youtube.com/channel/UCAZs1wIlh7wTC0qdlcA4lIA
About Shibuya Sports Academy
With the mission of "creating sports events with our own hands" through the course, high school and university students who like sports and are interested in work related to sports through sessions with athletes active in the world and experts in various fields. We aim to develop human resources who can create and support the next-generation sports scene for 15 people.
This year, which is the second term, will be held on September 10th, and for three months until the end of November, the lessons will focus on interactive exchanges and small group work, rather than one-way lessons. We provide students with a fresh and realistic learning place that cannot be learned in the class.
Shibuya Sports Academy https://nextgenerations.jp/academy/
About "DAZN"
"DAZN" is a sports channel where sports fans can enjoy their favorite sports anytime, anywhere. In addition to domestic content such as Meiji Yasuda Life J League, professional baseball, and Yogibo WE League, AFC official tournaments such as AFC Asian Qualifiers and Asian Cup, Premier League, La Riga Santander, Serie A, UEFA Women's Champions League, etc. European soccer is also aired. In addition, we provide more than 130 contents such as F1 ™, tennis, boxing, etc., more than 10,000 games a year, and deliver the excitement of all the world's best sports as a service where you can watch live sports most. For 1,925 yen (tax included) per month, you can watch not only live broadcasts of all sports, but also overlooked distribution, highlights, and original content. It is compatible with multiple devices such as TVs, smartphones, PCs, tablet terminals, and game consoles, so you can enjoy watching sports anytime, anywhere on a one-price, one-platform.
"DAZN" provided by the global sports media group DAZN Group has been independently developed in Japan, Germany, Austria, Switzerland, Italy, Spain and Canada, and since December 1, 2020, more than 200 boxing-based contents have been developed. We are also developing a global platform that can be used in countries and regions.
DAZN http://dazn.com/ja-JP/l/welcome
