Details of "Virtual Harajuku au 5G POP DAY OUT 2021" announced! "Icon of Harajuku" Kyary Pamyu Pamyu and Neo will co-star for the first time!

Press release

Some limited items will be sold at virtual stores of popular Harajuku shops such as opening talks by unique members such as Panther Mukai, Ryucheru, and Ryo Ogata, and "Laforet Harajuku" and "atmos".

KDDI CORPORATION, Future Design Shibuya Co., Ltd., and Shibuya Ward Tourism Association, which operate the Shibuya 5G Entertainment Project, have expanded the area of the Shibuya Ward official distribution platform "Virtual Shibuya", which is celebrating its 1st anniversary. To commemorate the opening of a new area in Harajuku centered on the intersection, "Virtual Harajuku au 5G POP DAY OUT 2021" will be held from May 25 (Tuesday).
Official site: https://vcity.au5g.jp/harajuku

At the "POP DAY OUT 2021 Opening Event" that decorates the opening, the comedians Panther Mukai Mr., became a national district from a shop clerk in Harajuku Ryucheru Mr., a model / video creator with over 4.8 million SNS followers Neo He said that his father was an actor Naoto Ogata and his grandfather was Ken Ogata, who was born into an entertainment family and studied fashion by studying abroad. Ryo Ogata Will appear and develop various talks. Also, in the event, it is a "Virtual Harajuku Special Supporter" and a "Harajuku Icon". Kyary Pamyu Pamyu We will also screen a special movie in which Mr. Neo will talk with Neo, who will be co-starring for the first time, while introducing recommended Harajuku spots.

At other events, under the theme of "CREATING NEW POP CULTURE", many guests who symbolize Harajuku, where various cultures such as "fashion", "music", "art" and "diversity" are colorfully mixed, will appear. You can enjoy a lot of contents that mix the traditional Harajuku culture and cutting-edge technology.

In addition, "atmos Virtual Harajuku", the first virtual store of "atmos" in Harajuku, which offers the latest sneakers and clothing, will open on May 25th (Tuesday). We sell Exclusive sneakers that can be purchased exclusively at Virtual Harajuku. In addition, Laforet Harajuku, a landmark of Harajuku, has opened as "Virtual Laforet Harajuku". We will set up an entrance to "STAFF SNAP COLLECTION by Virtual Laforet HARAJUKU" where you can see the recommended style coordination by the shop staff of the shops in Laforet Harajuku.

 

POP DAY OUT 2021 Opening Event
May 25th (Tuesday) 18:30 Open 19:00 Start

With the theme of New Pop Culture, which is a mixture of various cultures, this event will decorate the opening of "Virtual Harajuku" where you can talk about your own episodes about Harajuku such as recommended spots.
Cast: Panther Mukai-san, Ryucheru-san, Neo-san, Ogata Ryo-san * Avatar appearance
Special movie appearance: Kyary Pamyu Pamyu
detail: https://vcity.au5g.jp/harajuku/opening-event

Pre-screening event for the original animation "Artiswitch" from Harajuku
May 27th (Thursday) 19:30 Open 20:00 Start

© SUNRISE / Artiswitch Project

In addition to the pre-screening of the animation work of the creative project "Artiswitch" with the theme of fashion, art and music, impressions of challenging voice actors and episodes about "Harajuku" etc.
Talk event will be held.
Cast: Barbie (Foreign Love), Utano Aoi (role of the main character Nina), Goto Yutaro (role of Akihiro), MIOCHIN * Avatar appearance
detail: https://vcity.au5g.jp/harajuku/artiswitch
Artiswitch Official Website: http://artiswitch.com/

lovelive! Superstar !! Liella! Live Broadcast with Virtual Harajuku
May 30th (Sun) 19:30 Open 20:00 Start

"Love Live!" Scheduled to start broadcasting TV animation from July 2021. Super star!!". Liella! Members said "Love Live! "Superstar !!" and a live broadcast program that conveys the charm of Yuigaoka Girls' High School will be held in public viewing at "Virtual Harajuku" in addition to the normal distribution platform.
In addition, this time we will also broadcast a one-night-only after-talk that can only be seen in "Virtual Harajuku".
Performers: Sayuri Date (Kanon Shibuya), Liyuu (Keke Tang), Nako Misaki (Arashi Chisago), Naomi Payton (Sumire Heianna), Nagisa Aoyama (Keke Tang)
Details: https://vcity.au5g.jp/harajuku/lovelive
lovelive! Superstar !! Official site: https://www.lovelive-anime.jp/yuigaoka/

 

New Pop Star from Harajuku Contest
May 31st (Mon) 18:30 Open 19:00 Start

The final of the artist audition using the KARASTA app will be held in virtual Harajuku. There will be more opportunities for music producer ☆ Taku Takahashi to provide music and make a live debut in virtual Harajuku.
Judges: ☆ Taku Takahashi, RIRI, ASOBISYSTEM representative Yusuke Nakagawa * Avatar appearance
detail: https://vcity.au5g.jp/harajuku/karasta
Official site: https://site.karasta.net/contests/newpopstar-contest

 

Virtual Harajuku au 5G POP DAY OUT 2021 CLOSING PARTY SUPER DOMMUNE Presents DJ IN THE MIRROR WORLD VOL.2
May 31st (Monday) 21: 00-24: 00 (tentative)

As a closing party for "Virtual Harajuku au 5G POP DAY OUT 2021", gorgeous DJs who are popular all over the world will appear as avatars. We will liven up the stage in the middle of Harajuku, the place where culture originates.

 

atmos Virtual Harajuku
May 25th (Tuesday) -May 31st (Monday)

Harajuku "atmos", which offers the latest sneakers and clothing, is opening its first virtual store. Exclusive sneakers limited to virtual Harajuku will be on sale. It is possible to check sneakers in the virtual space without worrying about time and density.
Details: https://vcity.au5g.jp/harajuku/atmos

 

Virtual Laforet Harajuku "STAFF SNAP COLLECTION by Virtual Laforet HARAJUKU"
May 25th (Tuesday) -May 31st (Monday)


We will set up an entrance to the space in the virtual Laforet to introduce the recommended style coordination by the shop staff of the brand that is open in Laforet Harajuku.
Details: https://vcity.au5g.jp/harajuku/laforet